Modern Healthcare and Ad Age’s Healthcare Marketing Impact Awards honors DataLink with silver for Tiny But Might Campaign of the Year
Tampa, Fla. (Nov. 6, 2023) — DataLink, a leading provider of data-driven healthcare solutions empowering better outcomes, today announced it’s been recognized by Modern Healthcare and Ad Age’s Healthcare Marketing Impact Awards with silver in the Tiny But Mighty Campaign of the Year category.
“We’re honored to be recognized by Modern Healthcare and Ad Age. This award confirms that no matter how big (or tiny) your team or budget is, you can make a big impact,” said Lori Taylor, vice president of marketing, DataLink.
DataLink was honored for their website redesign. They collaborated with Gettinggraphic to modernize the website’s design, using abstract images against a clean white background with custom graphics to better showcase products for all potential customers including payers. The company also created a resources section with blogs, conference listings, webinars, news, and more, with content drafted by the in-house team.
The Healthcare Marketing Impact Awards honor companies that demonstrate an understanding of nuances in marketing, advertising, promotion, and communication campaigns. Winners are picked by a team of judges made up of editors and reporters from Modern Healthcare and Ad Age.
For more information about the Marketing Impact Awards, subscribe to Modern Healthcare’s website.